Outside Your Comfort Zone is Where the Magic Happens

December 31, 2015


I think we've all heard this saying before. But I've found this to be true more than ever this year. In 2015, we launched new programs, rolled out new merchandise and made some awesome new friends. Announcing each program, new item in the store or new virtual race was scary... but when we stepped outside our comfort zone and tried something new, that was where the magic happened. 

In 2016, we'll continue to step outside our comfort zone and push ourselves to success. And the first challenge- getting off the pavement and onto the trails! Last week we announced our first virtual race of 2016- the BGR! REI Explorer 5K/10K. We've partnered with REI to bring you BGR!'s first ever virtual trail run! We're encouraging all members to find your closest national park and crush this race there! We know it's a little different than past virtual races but we're all about new adventures this year!! (Of course, if it's just not your thing... that's totally ok too!!) 

2016 is a big year for the National Park Service too! This August is its 100 birthday!!! So to help celebrate, we'll be donating a portion of the proceeds to the National Park Foundation, the official charity of America’s national parks!

For more information and to register for the race, visit, http://bit.ly/1YnfTvS.  

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