October 30, 2013
Last weekend thousands of runners (23,481 was the unofficial number), completed the Marine Corps Marathon. Unfortunately about 300 of those finisher's didn't receive a medal.
And then begins the social media shit storm.
How in God's name could a race run out of medals, water or anything for that matter?? Well, race directing and, specifically nailing down the numbers can be pretty difficult.
In a Runner's World article, the race director of the Marine Corps Marathon explains what exactly happened and how those 300 people were left medal-less.
Imagine this. You're planning a house party. You invited all of your friends and family members. You've set up an Evite page for people to RSVP. You've been planning this party for a year, so you feel like you have a pretty good handle on everything. You've asked your guests to RSVP as early as possible so you can make sure you order enough food and party favors. Three months prior to the party, you have to place an order for the cake and super cool party favors that are being custom made by an Etsy vendor. It's important that you have accurate numbers because the party favors take 8 weeks to produce.
You've invited roughly 300 people, but only 150 have RSVP'ed. On top of that you know that some people will bring guests that aren't accounted for. You know your family members are flaky and won't RSVP or won't show up at all. Most of your friends have RSVP'ed, but they also go overboard on the snacks and will take extra party favors. So how much should you order? You don't want to order too much as it would be a waste of money, but you obviously want to have enough for everyone. You just bought a new house so you can't afford to waste one penny.
Now, times this by 30 and you have an extremely large party with a lot of different factors.
As a race director, this is pretty much the scenario we're dealing with. We have super small margins, but yet 60% of race participants wait until the last minute to register. And by last minute I mean the day before the race. Not only that, but unforeseen things happen. Like, having a box of race medals go missing (true story), or they are damaged, or delayed shipping, the list can go on and on. Here's some other factors you probably haven't thought about:
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